Spuddy Knuckles Logo

Toolceptions, Inc.

Toolceptions needed a distinctive logo for their new plumbing tool — a spud installer/extractor inspired by the form and attitude of brass knuckles. The goal was to create a rugged yet playful identity that stood apart from their other product lines while still feeling visually connected to the brand family.

Beyond the logo, I also designed the mesh storage bag and art directed the product photo shoot, ensuring a cohesive and professional-looking presentation across all touchpoints.